Hi,<br /><br />I'm a graphic designer. I like to write, but struggle with an overuse of clichés, consistent voice, and focus. (you may have more thoughts, hah)<br /><br />I have written this document to serve as a sort of white paper on the advantages of using WordPress for business websites. I want to use it in a pay per click program aimed at small and medium sized business owners as a demonstration of my form's subject knowlegde on WordPress. Ultimately I hope to build confidence in the minds of prospects and leads who may be seeking a web design firm like Vortex to dewsign/redesign their existing site.<br /><br />I'd like to voice to be friendly, informative and engaging.<br /><br />I've tried to write the document in a way that provides:<br /><ol><li>business landscape and state of website design</li><li>reasons a business might need a new website</li><li>overview of types of website (static and dynamic)</li><li>overview of types of dynamic sites and systems to build them</li><li>overview of WordPress and its various advanatges</li><li>overview of the web design process</li><li>overview of site optimization</li><li>overview of inbound marketing.</li></ol><br />Most of these topics are also services we provide to clients.<br /><br />Help!<br /><br />tom<br /><br /><br />After edited, it will be made available on my company's website vortexmiami.com.<br /><br />I wish to take excerpts from the document and use them as blog posts about the value of WordPress<br /><br />