{"coupon":"","discount":"","doc_name":"Marketing Presentation Part 2","doc_id":67844,"editorId":"2750","email":"tiggeressj@aol.com","message":"Good morning,&nbsp;<br \/><br \/>It is 12:33 am here, but I know you would read this in the morning. so GOOD MORNING!<br \/><br \/>Mostly good news, and couple bad news. :( I got 3 A's and 2 B's for the marketing assignments. I blame myself for 2 B's and giving you the credit for 3 A's! :D<br \/><br \/>Hopefully, I cover everything the professor wants this time so I can get&nbsp;A on&nbsp;this team project.&nbsp;<br \/><br \/>Here is the instruction and as you can see we are doing&nbsp;Starubkcs. I have all the references and appendix. I just did not have time to put it together yet.&nbsp;<br \/><br \/><br \/>A. What products are available? &nbsp;(Hint: Consider the questions in Section A for your entire parent company, not just your brand.)<br \/>1. Discuss the width (# of product lines), length (# of brands), depth (# of versions of our brand), and consistency of your company&rsquo;s product mix.&nbsp;<br \/>2. For your particular brand, describe the different varieties available (e.g. different sizes, flavors, colors, models, etc.)&nbsp;<br \/>3. Using the Boston consulting Matrix, discuss at least four products offered by your company, and identify whether each product is a star, cash cow, problem child, or dog (using your estimation of the market growth rate and relative market share). &nbsp;If you answer this question for products offered by your company but not your particular brand, this might require additional research.)&nbsp;<br \/>4. Are there any products (brands) offered by your company that should be dropped or added (i.e., dogs or problem children)? &nbsp;Why or why not?","price_select":"1","temp_doc_name":"upload_57591eb0222114.42921283.docx","word_count":"688","subtotal":18.58,"total_amt":18.58,"transactionReference":"PAY-4UV317166G396242TK5MR7FY"}